..

Paddy Power ‘London Olympic-like’ Ad Can Stay: Locog Furious!

Written by:
Aaron Goldstein
Published on:
Jul/27/2012
Paddy Power Olympics Ad

Online gambling houses are not permitted to advertise or associate themselves in any way with the London Olympics, but that didn’t stop the creative folks over at Paddy Power, the UK’s third largest bookmaker, from trying.

The advert, featured prominently at London, England train stations, proclaimed that Paddy Power was “The Official Sponsor of The Largest Athletics Event in London This Year”

The ad then goes on to mention “London, France”. 

Olympics organizers were quick to demand the advertisements be pulled.  Paddy refused and was quick to contact their attorneys. 

Paddy Power immediately declared victory on Wednesday: 

“In what must be deemed a gold-medal-winning u-turn, London 2012 organisers, Locog, have reversed their position … which demanded the removal of Paddy Power’s latest advertising campaign from poster sites around the Olympic city.

“Coincidentally [the] change of heart by Locog, which was communicated by their law firm, Freshfields, was taken just moments before Paddy Power’s law firm, Charles Russell, were set to enter the High Court in London seeking a court order against the Olympic organisers.”

So what’s the big event to be held in London, France this year?

It’s an egg and spoon race!

We can’t wait to see odds offered on that one. 

Paddy Power is offering all sorts of odds on this year’s Olympics including whether the Olympic Village will run out of condoms before the games are over.  Those living in North America cannot place bets at Paddy Power.  Instead, those customers are welcome to wager at Bookmaker.eu here, which has been serving the sports betting community since 1985.

- Aaron Goldstein, Gambling911.com

Gambling News

Nevada Betting on Health Safety as Las Vegas Casinos Reopen

Nevada Betting on Health Safety as Las Vegas Casinos Reopen

After 78 days of historic quiet, cards will be cut, dice will roll and jackpots can jingle again 12:01 a.m. Thursday at casinos in Las Vegas and throughout Nevada. 

CA Sports Betting Bill Advances, MLS, NHL Near Return to Play

CA Sports Betting Bill Advances, MLS, NHL Near Return to Play

According to The Athletic, Major League Soccer is awaiting a vote from its players regarding a return-to-play proposal that could end the suspension of the MLS season and avoid a lockout.

Focus on Gaming Affiliates at CasinoBeats Malta Digital

Focus on Gaming Affiliates at CasinoBeats Malta Digital

CasinoBeats Malta Digital is to reflect the crucial role that affiliates continue to play in the online casino industry by making the future of igaming affiliation one of the key themes of the agenda for the three-day virtual conference and exhibition.

Casino Patrons Exposed to Covid, SBC Barcelona Digital Only

Casino Patrons Exposed to Covid, SBC Barcelona Digital Only

Those who recently visited a northern Michigan casino may have been exposed to the coronavirus, health officials warned on Monday.

Connecticut Casinos Reopen in Defiance After Covid Closure

Connecticut Casinos Reopen in Defiance After Covid Closure

Tribal casinos in Connecticut began reopening on Monday despite Connecticut Gov. Ned Lamont saying it is too early.

Syndicate