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In a typical year, Chicago bookies can typically break even in seasons where one of its Major League Baseball franchises – the Cubs and White Sox – flounders even if the other accumulates a winning season.
2016 looks especially bruising for Chicago bookmakers as both the White Sox and Cubs had two of the best records in the league heading into May.
As always, it is recommended that regional books, exposed by successful local teams, opt to utilize a contract Per Head service.
Pay Per Head companies offer an excellent option for bookies across the globe who wish to outsource and improve their bottom line by offering live in-play betting, futures, player props and a virtual online casino. These act as the perfect loss leaders. Sites like Gambling911.com-endorsed PremierPerHead.com start as low as $10 per head (per player).
Heading into June, the White Sox had lost six straight and were a mere three games above the .500 mark at 27-24 though they were just one game below the Kansas City Royals in the AL Central.
The Cubs were still red hot at the start of June with a league leading 34-14 record.
- Matt Skinner, Gambling911.com
