How to Start a PPH Sportsbook in Texas

Written by:
Don Shapiro
Published on:

Texas is the second largest state in the US and has yet to regulate sportsbook sites.  That won't stop folks living there from placing bets on their beloved teams, both professional and at the collegiate level.  The ads for DraftKings, FanDuels and Caesars appear on Texas televisions regardless of whether the Lone Star State itself has regulations in place.  Legalized sports betting has already made an imprint in the US market and the floodgates are already open.  There is no turning back at this point.

With this in mind, Texans want to know how they too can operate a business like DraftKings.  They can.

A Pay Per Head, shortened to a PPH, offers a software platform that allows amateur and veteran bookies alike to take bets from individuals.  The software is free and includes everything from odds management and movement, live in-play betting and reporting.

The service itself is not free, but it is super affordable.  You will be paying $3 and up per player per week

These companies really want your business too and offer an extremely competitive pricing structure.  Our friends at AcePerHead, as an example, are currently promoting a $3 per head per week with a FREE week for every month for life.


What the PPH Includes

  • Sharpest lines in the industry
  • Fully Configurable
  • Customized Website
  • Multiple Reports and Tools
  • Products
  • Virtual Casino
  • Live Dealer Casino
  • Horses Betting
  • Custom Prop Builder
  • VIP Live Betting

Learn More Here

Tap Into the Texas Market

Texas has a population of 14,965,061 adults that can potentially be tapped into.  Each year there are fresh faces joining the ranks as more Texans come of age at 18.  Local bookies welcome those of this age while most US states that regulate the activity require gamblers to be 21 and up.

Your Texas Teams Right Now (March 23, 2023)

Houston Cougars

The Cougars had been the favorites to win the 2023 NCAA Men's College Basketball Championship throughout much of the season, also ranking around the top spot most weeks.  They were one of two No. 1 seeds that had advanced to the Sweet 16 (the other being Alabama).   Houston was the top seed in this year's tournament.

Should they advance to the Elite Eight against the Miami Hurricanes, Houston would have done so for three straight seasons.  They were coming into this game as a -7 point favorite.

"A lot of people were pushing for us to lose," Houston guard Tramon Mark said. "They didn't believe we were a real 1 seed because of the conference (American Athletic) we play in. But I think we're one of the best teams in the country still, and we proved it."

The Cougars are 11-5 Against The Spread in their last 16 neutral site games but are just 1-6 Against The Spread in their last 7 games following a ATS win.

Texas Longhorns

The Longhorns were the only other state team to be playing in the Sweet 16.  They were facing off against Xavier as a -4.5 favorite.

The second-seeded Longhorns (28-8) haven't played in the regional semifinals since 2008.

Longhorns Sir'Jabari Rice had seven 3-pointers in the first-round win of the tournament versus Colgate. Forward Dylan Disu, the most outstanding player in the Big 12 conference tournament, scored 28 points and 10 boards in the Longhorns game against Penn State, 71-66, in the second round.

Texas players are focusing on each game with the hopes of making a Final Four run.

"It sounds representative, but it's just preparation," Rice said. "Every single time we are in practice, we're locked in. Walkthroughs, we're locked in. We know a time and place when to play and when not to. Obviously every team has a sense of urgency and seriousness because it's do or die. With us, since the beginning of the season, we had a goal and we set out to complete that goal.

"When we get down and play teams like that that go on runs, I think it's just a testament to who we are as, like, a culture and how together we are. Us sticking together is just, like I said, is a testimony to who we are and just preparation every day."

Houston Astros

The Astros will be entering the 2023 season as the reigning World Series champs and favorites to win again.  The payout would be $600 for every $100 bet.

They will be without Jose Altuve to start the season.  Altuve underwent surgery on his right thumb.

Top stars return including outfielder Michael Brantley, Cristian Javier, who has signed a five-year extension, and the Astros re-signed Rafael Montero for another three years.

- Don Shapiro,

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