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Gambling911.com has learned that fledgling online sportsbook Bodog.com plans to launch a website that rates other online sportsbooks.
The problem is, they apparently had no intention of disclosing Bodog would be behind the new site venture.
The model is based on a website called Sportsbook Review which rates online sports betting sites across the world, giving them grades of A through F.
The planned Bodog sportsbook rating site would be run by Chalk Sports. The Bodog VP of Marketing owns Chalk and is widely credited with running the company into the ground over the past year.
The site will feature sports betting news along with Sports Book Reviews for top 5 sites. Latest User Reviews last 5 (likely entered by Bodog.com employees).
The site will also feature individual sportsbook pages.
Additionally, Bodog will look to secure online sportsbook advertising for the site under the guise of operating as a separate entity.
Gambling911.com has also obtained the work schedule for this new project:
Work Schedule
June 29 - Kevin - Secure base advertisers/Affs for TS.com (10 min) June 30 - Kevin - Provide list of books with logins, rates etc. to hat 2. July 1 - Chalk - Tech start date on TS.com July 1 - Chalk - Graphic Dept to begin all main mock ups July 1 - Chalk - Writers receive article list for TS.com July 8 - Chalk - Graphic Dept to have all main mock ups completed. July 15 - Chalk - Tech to have working core version of TS.com July 15 - Chalk - Writers to have completed article list for TS.com. July 16 - Hat 2 to meet and review additional options to TS.com July 17 - Chalk - Tech to begin/complete design work (visual) and possible additions/corrections on TS.com July 29 - Chalk Tech - Will have a completed version of TS.com July 29 - Barry - Begin writing press release for TS.com July 30 - Hat 2 - To review site and submit and possible corrections/fixes. Aug 3 - Site launch Aug 3 - Gary - To provide a schedule of articles for TS.com (Daily articles for freshness)
Be sure to check out Gambling911.com's own Sportsbook section here.
Jagajeet Chiba, Gambling911.com
