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The Indianapolis Colts odds to win the 2010 Super Bowl were at +260 at SBG Global. Gambling911.com has found these odds to be among the best online potential paying $260 for every $100 bet. Most books were offering the Colts payouts at $200 for every $100 bet.
Amazingly, Indianapolis was well under the radar entering the regular NFL 2009 season with odds to win the 2010 Super Bowl set at +1000.
Now everyone gets to see if the Colts' controversial strategy pays off, though only a three-game winning streak starting Saturday night against the Baltimore Ravens can truly confirm they did the right thing by ignoring the significance of a perfect regular season.
"The ultimate goal is to get to the Super Bowl and win," defensive end Raheem Brock said. "Sixteen and oh sounds great, but I don't really care what the record is because no one remembers that. Unless, of course, you're 16-0."
Indianapolis locked up the AFC's No. 1 seed in Week 15, so team management decided it would pull Peyton Manning and many other starters during the following week's game even with the Colts riding a 14-0 record. They took a lead on the New York Jets before the backups entered, going scoreless in the final 25 minutes of a 29-15 defeat.
The decision drew the ire of many Indianapolis fans among others, though the team held firm it was the right move because staying healthy for a title run meant so much more than going 16-0. The Colts (14-2) haven't played a game that's mattered since beating Jacksonville on Dec. 17 to extend their league-record regular-season win streak to 23.
Christopher Costigan, Gambling911.com Publisher
