Charleston, SC Bookies, Pay Per Head Businesses

Q: How many Coastal Carolina University freshman does it take to change a light bulb?

A: None, it's a sophomore course.

And for those residing or going to school in and around Charleston, South Carolina, the only schools that matter besides the Citadel are the University of South Carolina in Columbia and Clemson…assuming you happen to be a College Football fan, sports bettor, bookie or a combination of all three.

The vast majority of sports bettors in this region tend to back the South Carolina Gamecocks, though with Clemson having such a successful program in recent years, bookies will be forced to contend with Tigers bettors as well.

The Gamecocks should be a savior to area bookies this season.  Clemson, on the other hand, may be a bookie killer.

With the potential for Clemson playing in another College Football Championship, the need to outsource one’s bookie business is more essential than ever before.

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A Pay Per Head runs all aspect of the bookie business with the exception of handling financial transactions.  They charge a small weekly fee per customer (per head), often starting around $10.  In the long run, bookies and agents alike save money while minimizing the headaches involved in running such a business entirely on their own.

True use of such services essentially converts a bookie and/or agent into a law-abiding revenue sharing affiliate but with a role reversal whereby it is you who receives the larger cut of the revenue share.

Pay Per Head companies also offer live in-play betting, thousands of proposition bets and a live online casino platform that locals simply cannot offer.  Many of these businesses also offer online poker platforms.

Utilizing contracting services is common in many successful industries.  In the case of a local bookie, the Pay Per Head provides a prudent means of adding that necessary layer of security, not just to protect from savvy sports bettors, but also by minimizing the potential of becoming victimized by criminal elements. A known area bookie residence will typically mean “cash on hand”, sometimes lots of it.

With a crime rate of 61 per one thousand residents, North Charleston in particular has one of the highest crime rates in America.

With a steady rise in homicides over the past three years, North Charleston has been ranked the seventh-most dangerous city in the nation.

South Carolina has some of the most archaic gambling laws on the books.  Even home poker games are illegal in the state.  There are no casinos and no horse tracks.  With that said, the Penalty for Simple Gambling and Penalty for Aggravated Gambling are both misdemeanors.

- Aaron Goldstein, Gambling911.com