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Online Gambling Affiliate, Search Beat - June 25, 2021: End of the Cookie Delayed

Written by:
Aaron Goldstein
Published on:
Jun/25/2021

Google plans to delay the removal of its tracking cookie on the Chrome Web browser another two years until 2024.

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This has far reaching ramifications for online gambling affiliates in general as the elimination of tracking cookies could spell the inability to track new signups and depositors.  Typical affiliates in the sector receive anywhere from 25% to 45% of each player's losses.

Google says the delays are an effort to explore new technologies that can be developed to enable targeted ads for web browsers even after cookies have been phased out.

Google and other firms are being pressured to provide stronger privacy controls.

Catena

Catena orders €55m bond placement on Stockholm Nasdaq

Catena Media, one of the largest online gambling affiliate companies in the world and a power player in the legal US sports betting market, has applied for €55 million (£4.75m) of its senior unsecured bonds to be traded on the Stockholm Nasdaq.

The transaction has been authorised by Finansinspektionen, Sweden’s Financial Supervisory Authority, with Catena providing a new company prospectus for investors.

“Catena Media has applied for admission to trading of the bonds on Nasdaq Stockholm and the first day of trading is expected to be on or about 28 June 2021,” Catena detailed in its statement.

Malta

Malta placed on FATF rogue list following litany of AML discrepancies

Malta, one of the world's leading jurisdictions for online gambling operators and affiliates, joins the likes of Myanmar and Syria on a greylist of the Financial Action Task Force (FATF), which is essentially the global AML and anti terrorist financing unit of the G7.

From SBC:

"The EU member state has previously faced international criticism regarding issues such as the Panama Papers scandal, which saw Maltese government figures implicated in establishing offshore companies encountered little legal action, as well as controversy surrounding the sale of national passports.

"Malta joins 19 other countries considered financially untrustworthy and classed as having ‘strategic deficiencies’ by the anti-money laundering and terrorist financing organisation including Albania, Myanmar, Syria and Zimbabwe."

- Aaron Goldstein, Gambling911.com

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