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Amaya on Thursday announced that it expects to initially launch its PokerStars brand in New Jersey on Monday, March 21, 2016.
The launch quickly follows the September 2015 authorization by the New Jersey Division of Gaming Enforcement (the “DGE”) to operate the PokerStars and Full Tilt brands in the State. Amaya currently expects to conduct an interim testing period with the DGE and a beta period for a limited player base beginning in mid-March.
“PokerStars is the global leader in online poker and trusted by its customers for its robust and innovative technology, world-class security and game-integrity. We are honored and excited to now bring these experiences to New Jersey,” said David Baazov, Chairman and CEO of Amaya. “We’re also thankful to Morris Bailey and the fine team at Resorts Casino Hotel in Atlantic City and look forward to a successful collaboration.”
“Resorts Casino Hotel continues to be the preferred Atlantic City partner and home for outstanding global brands,” said Morris Bailey, owner of Resorts. “First with Mohegan Sun and Jimmy Buffett’s Margaritaville and now, with PokerStars joining that portfolio, Resorts is poised to offer players the best online and bricks & mortar casino experiences anywhere. We expect that the launch of PokerStars will further spur the positive momentum we have already made in the New Jersey online gaming market.”
