Soulja Boy's '$400 Million' Deal With Online Poker Group More Smoke and Mirrors?

Submitted by C Costigan on

Written by :

C Costigan

Published on :

  • Individual tied to online poker site once subject of deceptive business practice lawsuits filed by FTC
  • ”$400 million” is actually in the form of stocks and revenue sharing, not cold hard cash
  • “He really kind of jumped the gun” by using the $400 million figure,” company spokesperson said of the rapper’s announced deal
  • Another “big name” celebrity slated to come on board

Last week, Gambling911.com brought you the story of a new celebrity-endorsed online poker Tribal venture out of Oklahoma backed by the likes of Justin Bieber, Floyd Mayweather, Jr. and that state’s Governor’s daughter, Christina Fallon.

Join Americas Card Room Today and Claim Up to $1000 in Free Bonus Money.  Also be Sure to Qualify for the Punta Cana Classic This October Here

They have joined forces with Florida-based Universal Entertainment Group to retain 51 percent of the revenue from Pokertribe.com and in conjunction with a new website currently in beta testing, CelebrityWorld.com.  

"I see this software to being the key for securing the future for many generations," said Chairman Bobby Walkup of the Iowa Tribe where the site will be hosted. "It is a market that is untouched."

But the individual behind Universal Entertainment Group is one Fred Khalilian, who once co-owned a nightclub with socialite Paris Hilton that provided endless fodder for gossip site TMZ.com.  He also has a bit of a checkered past, operating two companies that were the subject of lawsuits from Federal Trade Commission for deceptive business practices.

Forbes Shawn Setaro digs deep into the real story behind rapper Soulja Boy's announcement of a “$400 million” dollar endorsement deal with the online poker venture.

That “$400 million” is not in cash but rather in the form of stocks (which may or may not be worth a whole lot) and revenue sharing.  Good luck with that!

“He really kind of jumped the gun” by using the $400 million figure,” company spokesperson Matthew Bird told Forbes. “The deal is capped at $400 million, and it’s based on a forward-thinking valuation of the company. He’s young, he’s 25 years old. He got really excited, and he tweeted something he probably shouldn’t have tweeted. He was getting a lot of pressure from within the entertainment community, so he wanted to put a statement out. Obviously, the company’s market cap is at $51.8 million. There’s no way they could cut a $400 million deal. Endorsement deals are calculated on a lot of different factors. This is not a fully cash transaction.”

Bird revealed that another “mega-celebrity” will hop on board with WPFH and CelebrityWorld.com in a few days.

- Ace King, Gambling911.com

Related Content

Illinois Groom-to-Be Sues DraftKings After Gambling Away Entire Wedding Fund

Illinois Groom-to-Be Sues DraftKings After Gambling Away Entire Wedding Fund

Dane Miller claims DraftKings should have known he exhibited signs of being a degenerate gambler after he opened his account in 2020.
World Cup Bookie Solution: PPH Betting Markets for Norway vs. France

World Cup Bookie Solution: PPH Betting Markets for Norway vs. France

As we look at the Norway vs. France World Cup match and see France as a -160 favorite seeing 60% or more of the backing, it's important to understand that favorites have won approximately 39 of the 66 completed matches, for a win rate of around 59%. Draws and upsets have accounted for the remaining 27 matches.
PPH World Cup Game Prop Bets - Japan vs. Sweden - Affordable Sportsbook Software

PPH World Cup Game Prop Bets - Japan vs. Sweden - Affordable Sportsbook Software

Using affordable bookmaking software is one way bookmakers and agents can benefit from this year's FIFA World Cup, but it's also about the many features and options available that keeps gamblers coming back for more.
Is Kalshi Gambling or Trading? Prediction Markets Enter Sports Betting's Gray Area

Is Kalshi Gambling or Trading? Prediction Markets Enter Sports Betting's Gray Area

Prediction markets are no longer sitting on the fringes of sports betting. They are becoming one of the industry's biggest talking points.