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Online Gambling Site Reports on Bratz Dolls?

Written by:
Jagajeet Chiba
Published on:
Dec/07/2008

The soon-to-be extinct Bratz dolls, some of whom look like "retired" Bodog founder Calvin Ayre's hookers, have made their way onto the Bodog Beat website.

The Bratz dolls posting appears on Bodog Beat, a BodogLife.com associated web blog that encourages readers to join the online gambling and poker site.  A "Sign In To Bodog" button takes readers directly to a signup page for the Bodog site.

"Why would they have an entry for Bratz dolls?" questioned one industry observer.

The online gambling industry has worked hard to discourage minors from joining by implementing prevention measures which include utility bill and credit card verifications.

"Bodog, as always, continues to show how irresponsible and reckless they are, always thinking of themselves and not of the (online gambling) industry's best interest" said the observer. 

While spending much of their day trying to figure out ways in which to completely cut off Ayre from receiving company residuals, Bodog execs come up with content ideas in an effort to drive traffic to their "real cash" gambling site - some of it good, some of it bad.

"This (the Bratz entry) is bad!"

A federal judge banned MGA from making and selling the Bratz dolls. The Bratz, which looked to compete with Mattel's Barbie doll, were created by Carter Bryant, who is said to have been working for Mattel at the time she came up with the concept.

Bratz dolls are teenagers distinguished by large heads and skinny bodies, almond-shaped eyes adorned with eyeshadow, and lush, glossy lips.

Jagajeet Chiba, Gambling911.com

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