..

2021 Kentucky Derby Viewership a Mixed Bag, Betting Huge Though

Written by:
Don Shapiro
Published on:
May/04/2021

Saturday's Kentucky Derby was one of the biggest in years for Gambling911.com, trafficwise.  Viewership was up 49% in ratings and 55% in viewership from last year’s months-delayed, record-low race (4.8, 9.26M) but down 49% and 43% respectively from the previous May edition in 2019 (9.4, 16.34M).

Excluding football games, Medina Spirit’s win delivered the third-largest sports audience since the industry went dark in March of last year, trailing only last month’s Baylor-Gonzaga NCAA men’s basketball national championship (16.92M) and Gonzaga-UCLA in the Final Four (14.94M).  The Derby also beat out last Thursday's opening day of the NFL Draft and easily exceeded viewership of this year's Academy Awards.

For the gambling industry, the Kentucky Derby represented what could be the first semblance of normalcy since the start of the worldwide pandemic. Unlike most sports, horse racing has long been synonymous with gambling.  Most spectators at a race track have placed bets on the winning horse as opposed to only a small portion of those attending an NBA or NFL game.  The Kentucky Derby is the most wagered on horse race of the year.

SportsMediaWatch observed the following:

If a small sample size, the Derby and Masters indicate that sporting events pushed months out of schedule last year can expect a significant increase in ratings this year — but still remain in record-low territory. That may be especially true for the NBA Finals and Stanley Cup Final, which are scheduled to take place about a month later than usual this year.

- Don Shapiro, Gambling911.com

Horse Racing News

Can I Bet on XpressBet From Minnesota?

Can I Bet on XpressBet From Minnesota?

Minnesota residents are permitted to bet online with Xpressbet.

Can I Bet on 1st Bet From Texas

Can I Bet on 1st Bet From Texas

While 1st Bet does not take bets from those living in Texas, there are alternatives.

Can I Bet With XPressbet Online From Florida?

Florida residents are permitted to bet online with Xpressbet, however, they must be prepared to provide their social security number, file tax paper work and offer up their first born (just kidding on the later). 

Crowded Trade Preakness Stakes Payout Odds

Crowded Trade Preakness Stakes Payout Odds

Crowded Trade pays out $1200 for every $100 bet should he go on to win the 2021 Preakness Stakes. 

Midnight Bourbon Preakness Stakes Payout Odds

Midnight Bourbon Preakness Stakes Payout Odds

Midnight Bourbon pays out $600 for every $100 bet should he go on to win the 2021 Preakness Stakes.

Syndicate