Lock Poker Departure Spells Dramatic Loss for Merge

Written by:
Aaron Goldstein
Published on:
Jun/02/2012
Lock Poker Departure Spells Dramatic Loss for Merge

Preliminary numbers are in and it appears the Merge Gaming Network will see a sharp decline in traffic following the exit of marquee brand Lock Poker

Lock left Merge May 31, 2012, citing “growing pains”.  It has since started a brand new online poker network, combining forces with Cake Poker to develop the Revolution Gaming Network. 

Merge, which for the first time ever reached the number 7 spot of most trafficked Web gambling sites last week, has since dropped back to number 8 as of Saturday morning.  Revolution Gaming was averaging approximately 50 more cash players than Merge over the last 48 hours of its existence.  Gambling911.com believes that both networks could be fighting for the number 9 spot in the next two weeks. 

Preliminary numbers indicated the following

Merge Gaming

Merge Gaming Last Thursday Night: 2744

Merge Gaming Wednesday Night: 3152

Merge Gaming Thursday Night: 1800 (est)

Difference: -34%

Revolution Gaming

Cake Poker Last Thursday Night: 875

Cake Poker Wednesday Night: 935

Revolution Gaming Thursday Night: 1500 (est)

Difference: 71%

These numbers support the notion that Lock Poker could have represented as much as 40 percent of Merge Gaming’s overall business, a number sources close to Gambling911.com had previously mentioned. 

- Aaron Goldstein, Gambling911.com

Poker News

Online Poker Pro Jason Mercier Loses $200K This Year

Legalizing online gambling in Pennsylvania will boost crime and gambling addictions, according to Northampton County's district attorney. 

Seminole Gaming Debuts Power Bank, Self-Pay Jackpot

Seminole Gaming Debuts Power Bank, Self-Pay Jackpot

Seminole Gaming recently introduced Power Bank and Self-Pay Jackpot at all of its casino properties.  Created by Scientific Games, Power Bank is a new and enhanced way to play slots.

Soulja Boy's '$400 Million' Deal With Online Poker Group More Smoke and Mirrors?

Last week, Gambling911.com brought you the story of a new celebrity-endorsed online poker Tribal venture out of Oklahoma backed by the likes of Justin Bieber, Floyd Mayweather, Jr. and that state’s Governor’s daughter, Christina Fallon.

Howard Lederer apology

Howard Lederer: Sorry I Screwed All You Full Tilt Poker Customers

Howard Lederer, the man behind the curtain at the original Full Tilt Poker, has penned a letter apologizing for the hardship whereby the online poker was initially shuttered by US law enforcement.

High Five Blooms to $942K in Guaranteed Prize Money, Features $420K Main Event

Poker players looking to take their game higher might want to park their chips at Americas Cardroom this June. The US-facing online poker site today announced the next High Five, a 5-day online poker series slated to get underway on June 8th.

Syndicate