UltimateBet.net today announced the online poker room’s sponsorship of the Mad City Men’s Expo, a two-day event in Madison, Wisconsin featuring over 100 exhibitors offering products and services targeted to men.

The online poker site is giving away UltimateBet.net chip sets, UB swag, and a 2008 UltimateBet.net Aruba Poker Classic prize package that includes a seat in UltimateBet’s signature Texas Hold’em tournament and money for airfare and accommodations.

“With two of our biggest poker professionals hailing from Madison, Wisconsin, we were eager to be a part of this exciting expo,” stated UltimateBet.net spokesperson George MacLean. “We’re not only connecting with casual poker players, but there’s also a good chance we’ll meet poker’s next big thing.”

MacLean is referring to Phil Hellmuth and Mark “P0ker H0” Kroon. Hellmuth, the online poker site’s legendary poker professional, was born in Madison, Wisconsin. Hellmuth is the only player to have earned 11 World Series of Poker bracelets and holds the record for most WSOP cashes with a seemingly untouchable 63.

Mark “P0ker H0” Kroon, one of UltimateBet.net’s biggest online stars, calls Madison, Wisconsin home. P0ker H0 will be on hand to teach the game to expo attendees, something that will come in handy for those looking to claim the Aruba prize package.

The UltimateBet.net Aruba Poker Classic will take place in early October 2008. The weeklong tournament gives online poker players the chance to celebrate their successes at the tables with poker’s best professionals and compete for a piece of a multi-million dollar prize pool. In 2007, Travis Rice of Fort Worth, Texas captured the title, taking home $800,000 in cash.

The Mad City Men’s Expo takes place in Madison, Wisconsin from December 7th through 8th. Online poker enthusiasts looking to meet Phil Hellmuth and P0ker H0 beforehand can find them online at UltimateBet.net

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Gambling911.com News Wire

Originally published December 6, 2007 7:36 am EST