Consolidation taking place in gambling portal sector

Consolidation continues within the online gambling sector (read more from forum member Prothesus here).  Now it is slowly beginning to take shape within the online gambling portal arena as well.

While rumors of TheRx.com being sold for the second time in just over two years hold no merit, other gambling portals have announced mergers and full buyouts in both the online casino side and sports betting sector.

In a press release issued by Pregame.com, parent site of FreePicksByEmail.com, the company announced its merger with popular sports and handicapping web site, LetItRideSports.com on Tuesday.

Johnny Detroit, founder of LetItRideSports.com and good friend to Gambling911.com, will assume the position of Director of Player Relations, and will contribute to sportsbook relations and business development.  The website LetItRideSports.com will be aggressively transitioned into the Pregame group of sites.  The mergers structure includes payment of both cash and equity.

RJ Bell, president of Pregame.com and another friend of Gambling911.com, said: “Johnny Detroit is a true sports information pioneer. Johnny is a rare businessman who is both liked and respected by industry leaders as well as his many customers. Pregame is in business to satisfy the needs of our customers, and the addition of Johnny Detroit to our team will certainly go a long way toward accomplishing that.”

Johnny Detroit said: “In this business, I’ve found companies to be either innovative but small, or big but stale. Pregame is different, having gained significant scale while maintaining its customer-focused entrepreneurship. I’ve been courted by other big boys over the years, but Pregame is the only offer I ever really considered. I’m excited about now being able to focus upon what I do best – making our customers happy.”

Mr. Detroit should be a tremendous asset to the Pregame.com Group as a proven sports handicapper who last year won the prestigious Hilton NFL SuperContest.

Meanwhile, talks between UltimateCapper.com and pioneer sports betting portal web site, Bettorsworld.com, fell through last year.  The former company intended to purchase Bettorsworld for an undisclosed amount of money. 

And what is in the cards for Gambling911.com one might ask?  The site will follow the Bodog.com model, which in a nutshell is to focus on the key brand and grow it as opposed to taking over existing businesses. 

Expansion will be aggressive and our sponsorship dollars will be put to good use, but acquisitions are not in the immediate future.

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Christopher Costigan, www.gambling911.com

Originally published August 30, 2005 11:09 pm EST

 

 



 



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