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Better Collective Regulated Online Gambling News

Written by:
Aaron Goldstein
Published on:
Sep/23/2019

Below you will discover all the latest news pertaining to Better Collective, one of the leading online gambling affiliate firms.  In 2019, the company has aggressively engaged in acquisitions of affiliate and media sites worldwide.  It is fast becoming a dominating force on the US regulated sports betting landscape.

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Better Collective Acquires Mybettingsites.co.uk

(September 23, 2019 - Better Collective (Nasdaq Stockholm: BETCO), a Copenhagen, Denmark-based developer of digital platforms for bookmaker information, iGaming communities, and betting tips, completed an acquisition of the shares of the company owning and operating the site mybettingsites.co.uk.

The purchase price has been agreed to amount up to £2.2m, of which £1.5m to be paid in cash at closing, and shares of Better Collective A/S with an approximately market value of £350k issued some days later. The remaining £350k will be paid in 2020 and 2021 pending certain agreed performance criteria.

Founded in 2015 in the UK by CEO Mr. Ian Bowden, the company has built and runs the sports betting site mybettingsite.co.uk, one of the most visited sites in the UK for learning how betting odds work and lists the best online casino destinations in the UK.

Bloomberg, Sports Handle: Sports Data War Escalates

(May 10, 2019) - SportsHandle.com (a Better Collective company) gets right to the point: Deadlines and expectations, hungry investors, operators coming in or opting out?

You can’t just be a Sportradar client now. You have to be a partner of the league, too. This direct-license strategy that MLB and apparently also the NBA is using, is putting Sportradar and perhaps also Genius Sports (NBA’s second official provider) in a real pickle. Perform Group, a U.K. based global sports media company, was announced as the MLB’s second official betting data partner earlier this spring. They’re all paying millions to be official partners with the leagues, yet apparently granted the leagues the right to restrict them from supplying licensed operators until and unless the leagues strike separate, direct agreements.  Read More From Sports Handle

- Aaron Goldstein, Gambling911.com

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