Affiliate Guard Dog Looks to Expose Those Who Change Policies

An interesting discussion regarding gambling operations that change their policies without advance notice left Casino Affiliate Conference organizer Marc Lesnick red faced when he insisted on displaying the home page of a website that monitors such operators only to discover that a few may have been sitting right in the room.

Dominique, webmaster and founder of GamesandCasino.com would not disclose the operators accused of changing their policies, some requiring a certain number of customers generated during a period of time in order to be eligible for affiliate pay.  Only after much prompting from the audience did Lesnick pull up the site that lists these operators: AffiliateGuardDog.com

Among the more highly publicized: VIP Profits (part of VIP Sports). 

CasinoPartners.com and CPays are prominently listed atop the Predatory Terms Listing.  Both were also listed as Silver Sponsors at this year's Casino Affiliate Convention.

The irony of this is that CasinoPartners.com is not actually classified as being "predatory" by AffiliateGuardDog.com. 

A long time customer of CPays writes:

I used to promote Cpays for more than 2 years on our sites. We have driven hundreds of players to them (300+ for sure). A couple of months back we started having bonus abusers coming through our affiliate account resulting in a negative balance. Instead of verifying the players and banning them as bonus abusers, Cpays resorted to shutting down our affiliate account. Well, after reading numerous complaints about Cpays I wasn't surprised it happened to me, however silly their cause was (closing an account which had 4 bonus abusers out of 300 valid players is kinda harsh). I emailed Cpays immediately but got no response. So I posted about this issue on CAP http://www.casinoaffiliateprograms.com/bb/get-burnt-the-hard-way.17102.html? and the next day my phone started ringing from 7am. Yoni, cpays manager, called me up to say that my account was not closed but 'suspended' (even though in the email it clearly said 'closed') and that they are investigating this account. After having a 20 min chat, he slowly got to asking me not to post bad things about Cpays...hmm...so i waited.

Result - 3 weeks have passed and i have never been contacted by yoni, or adi, or anyone else since.

Another site under review is Gnuff.biz, though the self-proclaimed "watch dog" of the affiliate industry hasn't completed its investigation just yet.

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Christopher Costigan, Gambling911.com

Originally published February 4, 2007 8:07 pm ET